Category Archives: September 2011

Evaluating Summer Camps

Now that summer is over, most agencies will breathe a collective sigh, and begin to evaluate which camp programs were successful and which were not. Most agencies examine enrollment numbers and revenue, staffing issues, the effectiveness of cost-control measures, and other issues. But how does an agency know if it has hit the mark with campers? How does it identify effective customer service or ways to be successful in future summers? It is fairly simple to measure revenue against previous … Continue reading

Posted in Departments, Issues, Parks and Rec Business, September 2011, Sports + Fitness + Recreation | Leave a comment

Signs Of The Times

Imagine traveling down a street or road that is completely void of signs. Difficult, isn’t it? Take a look at old photographs and postcards of cities and towns from the turn of the 20th century and you will be amazed by the lack of signs. Compare that to traveling today where signs are like wallpaper, thanks to the automobile and greater mobility. As park and recreation professionals, we can give customers a break from being bombarded with signs at every … Continue reading

Posted in Departments, Issues, Parks + Playgrounds, Parks and Rec Business, September 2011 | Leave a comment

No-Fuss Landscaping

Managing city parks can sometimes seem like choreographing a circus performance. Each day involves juggling personnel and fiscal resources; balancing visitor expectations against budget constraints; and walking an environmental tightrope. When it comes to landscaping, park managers also face the same general challenges: • Fiscally responsible water use • Rising costs for maintenance • Soil and water contamination from fertilizer and pesticide applications • Competition for available resources • Dwindling finances • Shrinking landfill capacity. The Texas AgriLife Extension Service … Continue reading

Posted in Departments, Grounds + Sports Turf, Issues, Parks and Rec Business, September 2011 | Leave a comment

Useful Marketing Advice

Editor’s Note: This column, “LBWA” (Leadership By Wandering Around), is based on the premise that, in order to find out what’s going on in the field, a parks-and-rec leader has to leave his or her desk and “wander around” the area of operations, talk to people, ask questions, and kick around ideas with the individuals in the thick of delivering services to the public. So the author will bring up issues and ask the leaders among the readership to share … Continue reading

Posted in Columns, Issues, LBWA, Parks and Rec Business, September 2011 | Leave a comment

80 Ways To Reduce Expenses

Part 1: Labor Editor’s Note: This is the first installment of a four-part series that will explore 80 ways to reduce operating expenses. In these difficult economic times, these ways could be the difference between having a profitable year and one of significant financial loss. After all, every dollar of reduced operating expense goes straight to the bottom line of an annual profit-and-loss statement. Take these suggestions at face value, or modify them for your agency. Either way, please take … Continue reading

Posted in Issues, Parks and Rec Business, September 2011 | Leave a comment