Frozen Memories

Playing outdoor hockey
is a favorite winter activity of the Stoller clan. Jim
Stoller, his two brothers and their sons soak up the good times during a game on their NiceRink outdoor haven.

Installing a seasonal rink is easy, affordable and conducive to great times. JIM STOLLER, president of NiceRink, wants you to close your eyes and imagine yourself on a winter night, stepping into your backyard, walking down a walkway, past a lighted-up fire pit, down to the foot of a frozen pond that you made all on your own. It’s the imagery authors dream of writ­ing and the “frozen memories” Stoller said his company not only makes, but prides itself on. … Continue reading

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How Do We Treat Each Other?

canstockphoto7815579

This was the question the leadership director at one of North America’s oldest overnight camps asked the staff one evening. It seemed to be an inane question, given the label of “brotherhood” that the staff had given itself for decades. But the silence in the room suggested legitimate soul-searching had begun. The leadership director, Tom Giggi, was also silent, prompting even more serious reflection. (One of Tom’s strengths is asking good questions; another is his ability to wait for thoughtful … Continue reading

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Social-Media Best Practices for Camps

© Can Stock Photo Inc. / merznatalia

How many times have you gone to a favorite search engine looking for a product or organization only to find a website that looks as if it was built in 1982? Currently, businesses, community organizations, educational institutions, and local governments without a strong website aren’t taken seriously. Social media has the power to make a brand or business human, relatable, and reliable.  According to Time magazine (May 6, 2009), on Jan.21, President Barack Obama’s first full day in office, he … Continue reading

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If Websites Could Talk

© Can Stock Photo Inc. / paulista

  “Measurement is the first step that leads to control and eventually to improvement. If you can’t measure something, you can’t understand it. If you can’t understand it, you can’t control it. If you can’t control it, you can’t improve it.” –H. James Harrington, CEO of the Harrington Institute, a global management-consulting firm  Many camps have a website, but is it providing parents, alumni, and campers what they are looking for? Is there anything the site would say if it … Continue reading

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Nearly Half of Americans Participate in Outdoor Recreation

WASHINGTON, DC  – Almost 143 million Americans, or 49.2 percent of the US population, participated in an outdoor activity at least once in 2013. Although the actual number of outdoor participants increased since 2012, the participation rate fell slightly, due to population growth. The findings are part of The Outdoor Foundation’s 2014 Outdoor Recreation Participation Report, the leading report tracking American participation trends in outdoor recreation with a focus on youth and diversity. The Outdoor Foundation’s eighth annual Outdoor Recreation … Continue reading

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Easter Seals New Jersey – Camp Merry Heart

Easter Seals New Jersey Camp Merry Heart Respites are designed to accommodate youth and adults aged 6 to 96+ with disabilities who require minimal to moderate supervision and support with personal care. Camp Merry Heart provides a wide variety of [...] More