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Issue Archives
Category Archives: Jan/Feb 2012
Day Camp Excursions
Day camps are big business with fierce competition. Sports camps, YMCA and YWCA camps, recreation departments, churches, and community camps are all vying for the interest and attention of parents and children. The more quality activities a camp can offer, … Continue reading
Posted in Aquatics, Camp Business, Departments, Issues, Jan/Feb 2012
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This-N-That
Clever In The Kitchen Meal themes are a great way to bring a group together. Here are just a couple ideas to get your creative juices flowing: • A to Z lunch–Have a buffet that serves every letter of the … Continue reading
Powers Of Persuasion
Camp directors are often limited in advertising funds and must make decisions annually to determine how to get the most for their money. Before deciding where to direct marketing efforts, it is important to identify who influences the decision as … Continue reading
One-To-One
As I approached the entrance to the gym, I glanced at my watch and breathed a sigh of relief. It was 6:55 p.m.–which meant my son and I had a full five minutes to get inside, find the rest of … Continue reading
Tune In
Ten years ago, if someone wanted to get ideas for a camp program, staff training or marketing plan, one would need to attend training sessions, read some books, or contact other camp directors. While all of these are still great … Continue reading