Category Archives: Technology + Marketing

CampsNReviews To Go Mobile

Imagine pulling out your phone in a strange town, clicking an icon and immediately seeing the five camp and conference centers nearest where you’re currently standing. Now, imagine clicking through to one of those camps and viewing all its amenities, … Continue reading

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Camp Business iPad, iPhone Apps

Camp Business is excited to announce its new apps for iPhone and iPad! Now, you can take Camp Business with you everywhere you go–to the dining hall, on that long field trip bus ride, at the camp conference. You can … Continue reading

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What Are Your Campers Worth?

As camp professionals, we all know the value of camp for campers. But what are your campers really worth to you–monetarily? It’s tough to put a finger on just what each of your campers means to your bottom line, both … Continue reading

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Powers Of Persuasion

Camp directors are often limited in advertising funds and must make decisions annually to determine how to get the most for their money. Before deciding where to direct marketing efforts, it is important to identify who influences the decision as … Continue reading

Posted in Camp Business, Departments, Issues, Jan/Feb 2012, Technology + Marketing | Leave a comment

Tune In

Ten years ago, if someone wanted to get ideas for a camp program, staff training or marketing plan, one would need to attend training sessions, read some books, or contact other camp directors. While all of these are still great … Continue reading

Posted in Camp Business, Departments, Issues, Jan/Feb 2012, Technology + Marketing | Leave a comment