Category Archives: Technology + Marketing

Get A Jump On Next Summer

© Can Stock Photo Inc. / sbworld9

For most camps, autumn is the time to take a deep breath and recover. Sure, you might still need to manage weekend programs and facility rentals, and holiday camps are about to begin, but nothing in the fall involves the intense commitment of summer-camp planning, registration, and management.  While it’s tempting to put off thinking about next year’s camps, October and November are actually the perfect time to strategize in order to make registration and administration easier for camp families … Continue reading

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Cover All The Bases

© Can Stock Photo Inc. / pklick360

For many children, one of the joys of going away to camp or attending a specialty sports camp is the opportunity to participate in games with peers. These physical activities, which are often the essence of a camp curriculum, bring with them potential liabilities for the camp owner or operator in the form of personal-injury lawsuits.   Seeking to assign blame for real or alleged injuries, participants and their families may file lawsuits claiming that the camp or organization did not … Continue reading

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Managing Risk

© Can Stock Photo Inc. / OG_vision

Managing risk—these are perhaps two of the most dreaded words in a camp director’s dictionary, rivaled only by the nickname, “Fun-Sucker.” From the onset, the very phrase seems to challenge creativity, combat ingenuity, and completely destroy hilarity—all essential ingredients in the recipe for memorable camp experiences. This article will explore some practical applications for applying sound risk-management concepts, while keeping creativity and fun intact. Similar to life in general, camps are not—nor will ever be—risk-free or completely “safe.” In fact, … Continue reading

Posted in Camp Business, CB Top Stories, Departments, Insider Access, Issues, Sept/Oct 2014, Technology + Marketing | Leave a comment

Making Camp Sticky

Photos Courtesy Of Gary Forster

When summer-camp sessions end, most directors make the mistake of thinking their job is complete. They brag about how summer camp makes lifelong memories and has a positive impact on kids when they return home. But all of the responsibility for that happening is put on the campers.   Even when kids have a great time at camp, their parents often don’t know how to talk to them about it. Parents ask the wrong questions, receive short answers, and eventually give … Continue reading

Posted in Camp Business, Departments, Issues, Jul/Aug 2014, Technology + Marketing | 1 Comment

The Financial Feasibility Of Growing A Camp

Photos Courtesy Of: Daniel Walker

 Camp is an exciting place—a place of growth, learning, trying new things, testing the waters, searching, and wonder. Is it so difficult to imagine why camp leadership loves to build or try new concepts? But a camp cannot afford for opportunities to get in the way of a successful operation. Therefore, it is important to determine the costs of growing a camp. From starting a new program to hiring additional staff members to building a state-of-the-art auditorium—what does it cost? … Continue reading

Posted in Camp Business, Departments, Issues, Jul/Aug 2014, Technology + Marketing | Leave a comment