Category Archives: Tim Diering

Revving Up

Posted on March 15, 2008

Search Engine Optimization (SEO) is a popular term these days, bandied about by online gurus and Web masters from here to Halifax. What it really means is simple–making sure that your Web site is liked by the major search engines, … Continue reading →

Posted in Camp Business, Issues, Mar/Apr 08, Technology + Marketing, Tim Diering | Leave a comment

Ready, Aim, Fire!

Posted on January 15, 2008

In the past, I have discussed marketing tools, the ideas behind them, and the reasons to enlist them in marketing campaigns. From branding to technology, I have covered a lot of ground in addressing a variety of marketing issues. The … Continue reading →

Posted in Camp Business, Issues, Jan/Feb 08, Technology + Marketing, Tim Diering | Leave a comment

Part Two – Getting The Picture

Posted on November 13, 2007

The jiggling images that dance across a wall from a projector are the only memories some campers may have of the early years of video at camp. And gone are the tedious hours of splicing film to get those images. … Continue reading →

Posted in Camp Business, Departments, Issues, Nov/Dec 07, Technology + Marketing, Tim Diering, Writers | Leave a comment

Getting the Picture

Posted on September 13, 2007

In the past, we have often discussed the importance of using good photography for your Web site and print materials. Good photos, especially those that show lots of excitement and action, can capture the true spirit and nature of your … Continue reading →

Posted in Camp Business, Departments, Issues, Sep/Oct 07, Technology + Marketing, Tim Diering, Writers | Leave a comment

Staff Marketing

Posted on May 13, 2007

Three keys to ensuring a great staff every summer Over the last couple of years, we have discussed many different aspects of marketing for your summer camp: Web sites, holistic branding, e-zines, podcasting and postcards Each is focused on maintaining … Continue reading →

Posted in Camp Business, Departments, Issues, May/Jun 07, Staff Training, Technology + Marketing, Tim Diering, Writers | Leave a comment