The People We Serve

Names, or “labels,” affect past, present and future relationships, sometimes profoundly. As stated in “Leisure programming: A service-centered and benefits approach,” “The use of one particular label versus another will have a direct bearing and impact on the association that is established [between your agency and the public].” So, what do you call the folks who walk through the door–participants, patrons, customers, clients, members, users, visitors, guests, consumers? Do all personnel use the same term when greeting these folks? Is …

Insider BUSINESS SERVICES

This content is reserved for Insiders – readers who subscribe to
PRB (Parks & Rec Business) or Camp Business magazines.

Click here to log in or subscribe
for FREE and receive a FREE Insider account.

For questions or help logging in, call 866-444-4216. Office hours are 7:30 a.m. to 4:30 p.m., Monday through Friday, Eastern Standard

Leave a Reply

Your email address will not be published. Required fields are marked *

*

HTML tags are not allowed.