It’s Time to “Run” Our Talk

Let’s say you operate a nature center, which has been offering three free environmental programs per year for the city’s school children for over 32 years. Then, let’s say you were told that due to budget cuts, you were going to have to start charging these schools for the programs. Suppose the schools did not have the budgets to cover these additional costs. What would you do? Five years ago, we had to answer this question. Our first instinct, quickly …


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