Arm The Front Lines

There is perhaps nothing as fundamental for parks and recreation organizations as customer service. Let’s face it, those who give only minimum attention to this aspect will soon suffer the consequences.  Interestingly, engaging an organization’s front-line staff to deliver on this customer strategy has never been more difficult to implement, especially during periods when sales or participation numbers decline.  Putting power, resources, and trust in the hands of front-line personnel allows managers to deal with other situations that arise on …


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